The only folks I would want to know I'm carrying is me, and if it ever happens, the individual/s I am forced to subdue with said concealed weapon. My wife will probably know some of the times when I carry, but certainly not all of them.
The whole point of the CHL is spelled out clearly in its own title.
CONCEALED.
taken from dictionary.com:
con·ceal (kn-sl) Pronunciation Key tr.v. con·cealed, con·ceal·ing, con·ceals
To keep from being seen, found, observed, or discovered; hide.